Reviewed · FLORIANóPOLIS TOURS
Florianópolis: Blumenau and Pomerode Germanic Route Day Trip
Blumenau and Pomerode offer a slice of German-Brazilian culture that feels quite different from Florianópolis. I like the chance to see two distinct towns in one day, from Blumenau’s beer traditions and cathedral to Pomerode’s half-timbered houses. I also like that hotel pickup and drop-off remove the headache of arranging transport for this long outing.
The trade-off is time. You spend about five hours in the van, and some stops may be brief or focused on shopping. The tour is best for you if you want a broad introduction rather than a slow, deeply guided look at either city.
Key points to know before booking

- Two towns, one long day: Visit Blumenau and Pomerode during a 12-hour round trip from Florianópolis.
- Blumenau’s beer culture: See Jardim da Cerveja and the Museu da Cerveja before continuing to Vila Germanica.
- Pomerode’s timber houses: Follow a route shaped by half-timbered construction brought from Colonial Germany.
- Several stops cost extra: Food, drinks, museum visits, zoo entry, and other admissions are not included.
- Language matters: The tour is offered in Portuguese and Spanish, though one recent Spanish-speaking passenger found that the guide did not speak Spanish.
- Simple transport logistics: Hotel pickup and drop-off are included, and you should wait in your lobby 10 minutes before pickup.
A long road into Brazil’s Germanic south

This day trip takes you from Florianópolis inland and north toward the Itajaí Valley, where German immigration left a clear mark on town design, food, festivals, brewing, and local craft.
The drive is substantial: about two and a half hours to Blumenau, around 40 minutes onward to Pomerode, and roughly two hours and 40 minutes back to Florianópolis. That adds up to a full day, so bring water, wear comfortable shoes, and expect much of the experience to happen at a steady pace.
I see the trip as a useful introduction to an area that would otherwise require more planning. You can visit two places in one outing without renting a car or working out the route yourself. The price is $53 per person, which is reasonable for a 12-hour excursion with hotel transport, but less attractive if you plan to pay for several admissions and a full lunch on top.
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Blumenau begins with beer and civic landmarks

Blumenau sits along the Itajaí-Açu River and is known for its German-influenced architecture and festivals. The first area listed is Jardim da Cerveja, home to the Museu da Cerveja, where you can learn about the city’s brewing traditions.
That stop gives the day a clear theme. Beer is not just a drink here. It connects to Blumenau’s public celebrations, especially Oktoberfest, the Brazilian Beer Festival, and Sommerfest. If you enjoy local food and brewing culture, this is likely one of the more useful parts of the visit.
The museum entry is not included, so check the admission cost before committing. If you prefer to save money, you can still appreciate the setting around the museum and continue with the city sights.
Next comes Blumenau’s old railway station, now used as the city hall. The change from railway building to civic center gives the stop a practical point of interest, though this is a short city orientation rather than a full museum visit.
The Catedral Metropolitana, inaugurated in 1958, adds a more formal architectural stop. It is a visual counterpoint to the town’s German-style buildings and festival venues. You can expect time for photographs and a look around, but do not plan on an extended church tour unless the group schedule allows it.
Vila Germanica gives the city its festival setting

Vila Germanica is designed like a small German village and is the most obvious expression of Blumenau’s German-themed identity. It hosts major events throughout the year, including Oktoberfest and the Brazilian Beer Festival.
This is also where lunch is planned. Food is not included, so budget separately for your meal and drinks. The setting may be the main reason to eat here, since the village-style buildings make lunch part of the sightseeing rather than a stop in an ordinary restaurant.
There is a practical caution. The tour description includes a stop at a shop, and one passenger felt that time was lost at a low-quality clothing store instead of being used at more worthwhile places. I would ask the guide at the start how much time is planned for shopping and how much for Vila Germanica, the cathedral, and the museum.
That question matters because a day trip like this has limited room. Forty-five minutes used for shopping can feel significant when the total sightseeing time is divided between two towns.
Pomerode trades city scale for German village character

After about 40 minutes on the road, you reach Pomerode, described as the most German city in Brazil. Its appeal is more residential and traditional than Blumenau’s festival-centered atmosphere.
The half-timbered route is the key sight. These houses use intricate wooden joinery associated with Colonial Germany, and the construction gives Pomerode a distinctive look. You will see the buildings from the outside as part of the town visit, with time to walk around and take photographs.
Pomerode is a good contrast to Blumenau. Blumenau presents its German identity through beer, festivals, and major public buildings. Pomerode shows it through homes, streets, crafts, and smaller attractions.
The schedule does not promise a long guided walk. In one account of the tour, the driver explained a few things without a microphone, making it difficult to hear from the back of the vehicle. At some stops, the group was left to explore independently and return to the van at a set time.
That arrangement can work well if you like freedom and can find your way around quickly. It is less satisfying if you expect a guide beside you at every building. Keep track of the meeting time, and do not wander too far from the agreed pickup point.
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Schmidt Porcelain adds a local craft stop

The Schmidt Porcelain store has 70 years of history and is included as a chance to see and buy porcelain pieces. This stop is useful if you want a tangible souvenir tied to Pomerode’s craft tradition rather than a generic T-shirt.
Shopping stops divide opinion, so your expectations matter. If you enjoy ceramics and home crafts, Schmidt Porcelain may be one of the most appealing parts of the day. If you would rather spend every minute on streets and landmarks, you may see it as time taken from sightseeing.
The tour does not say that purchases are included, so anything you buy is your own expense. Consider carrying a secure bag for fragile items, though the activity information does not specify how purchases are transported.
Zoo, dinosaur park, and brewery choices

Pomerode includes several attractions with different appeal. The city’s Museum and Zoo is described as a BioParque with more than 240 species and about 1,000 animals. That gives the stop a broad family appeal, though admission is not included and the day may not allow time to explore every part in depth.
Vila Encantada is a dinosaur-themed park and is especially suited to families with children. It offers a change of pace from architecture and cultural stops. If you are traveling with young visitors, this may be more engaging than a second round of building photographs.
The final listed attraction is a craft brewery, where German brewing influence remains part of the experience. Food and drinks are not included, and entrance fees are separate, so your final cost depends on which places you enter and what you purchase.
I would not assume that every listed attraction receives a full visit. The day includes two towns, transport, lunch, shopping, and several possible admission sites. Ask which stops are guaranteed, which are photo stops, and which are optional before you board.
What the transport and guide setup means

Hotel pickup and drop-off are included, which is a major convenience in Florianópolis. You should wait in the hotel lobby 10 minutes before the scheduled time and provide the full name and ID number of every person on the reservation.
The vehicle ride is not a small part of this outing. You have about 5 hours and 50 minutes of listed driving, although the actual total can vary with traffic and pickup routes. Bring something to drink, keep your phone charged, and wear shoes you can use comfortably for city walking.
The tour is offered in Portuguese and Spanish. This is important to confirm carefully if Spanish is essential for you. One recent passenger from Chile reported that the guide did not speak Spanish, while another account described explanations that were hard to hear from the back of the vehicle.
The available feedback also includes a positive note about punctual service and a driver in good spirits. Another person said the two towns were enjoyable to see in a short time and that there was enough time for the main sights. Those points suggest that the basic transport operation can work well, but the quality of live commentary may depend on the guide, the vehicle, and where you sit.
A vehicle breakdown was also reported on one return journey, followed by a replacement vehicle taking the group back to its hotels. Mechanical problems are unusual but possible on any long road trip. The incident is worth keeping in mind if you have a flight, dinner reservation, or other fixed plan soon after the scheduled return.
How to judge the $53 price

At $53, the tour’s strongest value is transport. A private trip covering Florianópolis, Blumenau, and Pomerode would require more planning and likely cost far more. You also avoid navigating unfamiliar roads and arranging parking in two towns.
The price does not cover lunch, drinks, or entrance tickets. If you enter the beer museum, zoo, dinosaur park, or other attractions, the final amount rises. You may also spend more at the porcelain store or brewery.
For a first look at the region, the price is fair. For a traveler who wants a slow architectural walk, detailed interpretation, and long visits inside museums, it may feel less good value. You are paying for access to a wide area and a packed schedule, not for a deeply focused tour of one town.
Who will enjoy this day trip most

I would choose this outing if you have limited time in southern Brazil and want to see how German traditions took root outside Florianópolis. Families may appreciate the zoo and dinosaur park, while beer fans will find the museum, festival setting, and craft brewery relevant.
It also suits people who prefer organized transport and do not want to rent a car. The hotel pickup is especially helpful when your accommodation is in Florianópolis and you want a full day away from the coast.
I would be more cautious if your Spanish or Portuguese is limited and you need constant explanation. I would also think twice if you dislike long vehicle rides, shopping stops, or self-guided time at each attraction.
Bring your passport or ID card, comfortable shoes, and enough money for food, drinks, and admissions. Sitting near the front may help if commentary is delivered without a microphone. Before departure, confirm the language, timing at each stop, and which attractions are included in the actual day’s plan.
Should you book it?
Book this tour if your priority is seeing both Blumenau and Pomerode with transport handled for you. The two towns offer different experiences, and the combination gives you a useful picture of German-Brazilian culture in the Itajaí Valley.
Skip it if you want a relaxed day in one place or a guide who provides detailed commentary at every stop. At $53, it is a practical introduction, but the long drives, extra costs, possible shopping time, and uneven guide communication mean you should book with realistic expectations.
FAQ
How long does the tour last?
The experience lasts 12 hours, including transport between Florianópolis, Blumenau, and Pomerode.
Where does pickup take place?
Pickup and drop-off are provided at your hotel in Florianópolis. Wait in the hotel lobby 10 minutes before the scheduled pickup time.
How long is the drive to Blumenau?
The listed drive from Florianópolis to Blumenau takes about 2.5 hours.
How long is the drive from Blumenau to Pomerode?
The transfer from Blumenau to Pomerode takes about 40 minutes.
How long is the return drive to Florianópolis?
The listed return journey from Pomerode to Florianópolis takes about 2.67 hours.
What languages are offered?
The tour is offered in Portuguese and Spanish.
Are meals and drinks included?
No. Food and drinks are not included, including lunch in the Vila Germanica area.
Are entrance tickets included?
No. Entrance tickets are not included in the price.
What should I bring?
Bring your passport or ID card and comfortable shoes.
Can I cancel for a full refund?
You can cancel up to 24 hours in advance for a full refund. The reservation also allows you to book now and pay later.
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