Reviewed · JERICOACOARA TOURS
Paradise Lagoon tour
Jericoacoara’s best day out is a broad sweep of sand, sea, dunes, and swimming holes. This private east-coast tour links the famous Pedra Furada and Sloth Tree with Preá Beach, Buraco Azul, Lagoa do Paraíso, and Lagoa do Amâncio, giving you a generous look at the area beyond the village.
I like the private format, since your group controls the pace and travels without strangers. I also like the choice of transport: a Toyota Hilux 4×4, buggy, or quad lets you match the ride to your comfort and sense of adventure.
The main consideration is timing. The advertised duration varies from about five to seven hours, and the full route has many stops. If you want long, lazy stretches at one lagoon, this itinerary may feel busy.
Key points to know before you book
- Seven possible stops: The full east-coast route can include Pedra Furada, the Sloth Tree, Preá Beach, Lagun Beach, Buraco Azul, Lagoa do Paraíso, and Lagoa do Amâncio.
- Private service for up to four: The $200 group price is not per person, making the cost more attractive for a small group.
- Three vehicle choices: Choose a Toyota Hilux 4×4 for a smoother ride, a buggy for an open-air outing, or a quad for up to two people.
- Swimming is part of the day: Buraco Azul, Lagoa do Paraíso, and Lagoa do Amâncio are the main places for a bath.
- Some entrance fees are extra: Lagun Beach, Buraco Azul, and Lagoa do Paraíso do not include admission in the tour price.
- A well-regarded local service: JeriTur Oficial provides the tour, which has a 5 out of 5 rating from 55 ratings and is recommended by 100 percent of respondents.
One private route through Jericoacoara’s east coast

This is not a single-attraction outing. It is a full half-day circuit that connects several of Jericoacoara’s recognizable sights with quieter coastal and dune stops.
The day begins at 9:30 a.m. in Jericoacoara, in the municipality of Jijoca de Jericoacoara. You return to the same meeting point at the end. Since this is a private activity, the day belongs only to your group, which matters when you are traveling with children, older relatives, or friends who do not all want the same amount of swimming time.
The listed route appears in two versions. One outline begins with the Sloth Tree, while the more detailed east-coast route adds Pedra Furada before it and includes seven stops. You should confirm the exact order and final timing when booking, especially if seeing Pedra Furada is important to you.
The route is ambitious for one day. Each main stop is allocated about an hour, though driving time and the group’s choices will affect how long you actually spend in each place. Think of it as a sampler of the region, not a slow day beside one body of water.
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Pedra Furada and the Sloth Tree: Jericoacoara’s postcard sights
Pedra Furada is listed as the first stop on the detailed east-coast route. Its name means Pierced Stone, a reference to the natural opening through the rock. It is one of Jericoacoara’s best-known sights and belongs on the route for anyone who wants the classic local photo.
The Sloth Tree, or Árvore da Preguiça, is another well-known image from the area. Its unusual shape has made it one of the village’s postcards, alongside Pedra Furada.
These two stops are more about seeing and photographing than swimming or lingering in shade. That is useful to know before you go. You are checking off two signature sights early, but you should not expect either stop to fill an entire morning.
The tour information allows about one hour for the Sloth Tree. The exact time at Pedra Furada is not specified, so ask how the guide plans to divide the opening part of the day. If you want photographs without feeling hurried, this is one of the best points to mention before departure.
Preá Beach brings a quieter coastal break

Preá Beach sits next to Jericoacoara and offers a different mood from the famous village sights. It is described as a quieter beach and is especially associated with sports such as kite surfing.
You get about an hour here. That is enough for a look at the beach, a walk, or time watching the wind and water. The beach is a useful middle point in the route because it breaks up the inland stops with a coastal pause.
Preá is also a good match for anyone interested in kite surfing. The tour does not state that equipment, instruction, or a lesson is included, so you should treat this as a sightseeing stop rather than a booked sports session.
I like this part of the route because it gives you more than a collection of famous photographs. You see a nearby beach with its own identity, then move on to the larger lagoon attractions. If your main goal is a long beach day, though, one hour may feel brief.
Lagun Beach adds a paid attraction
Lagun Beach is described as a beach theme park associated with Jericoacoara, though it is actually located in the neighboring municipality of Cruz. That distinction is useful. You are still visiting the Jericoacoara area, but not every stop lies inside the village or its municipality.
The tour allows about an hour at Lagun Beach. Admission is not included, so build an extra cost into your budget. The available information does not give the entrance price, so confirm it before the trip if your spending limit is tight.
This stop will appeal most to you if you like an organized beach attraction with facilities and a defined setting. If you prefer natural shorelines and no added admission, you may find the stop less essential than the lagoons or Preá Beach.
Because the day already includes several paid attractions, asking the guide or provider about the current entrance fees is sensible. The $200 group rate covers the private outing, not every activity along the route.
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Buraco Azul is made for a turquoise-water swim
Buraco Azul, or Blue Hole, is described as a pool with turquoise water and a good place for bathing. It is one of the stops where you will want to have swimwear ready rather than buried at the bottom of your bag.
You get about an hour here, and admission is not included. The water color is the main attraction, so this is a visual stop as well as a swimming stop. The provided details do not say how deep the pool is, what facilities are available, or whether changing rooms are provided. Plan around the information you do have.
I would save some energy for Buraco Azul instead of treating the early sights as the whole event. The route’s appeal rises when the day shifts from viewing landmarks to getting into the water.
The separate admission also means you should not assume every lagoon or pool is included in the tour fee. Carry enough money for entry, and confirm current charges before setting out.
Lagoa do Paraíso is the main water stop
Lagoa do Paraíso is one of the route’s major attractions and receives about an hour. Admission is not included. The name translates as Paradise Lagoon, and the tour’s title places this lagoon at the center of the experience.
This is the stop most likely to shape your impression of the day. The tour brings you to a classic Jericoacoara water setting after the beach and Blue Hole, so you can compare different places rather than settling for only one.
The hour-long allocation keeps the itinerary moving. You may have time to swim and relax, but do not expect an entire afternoon at the lagoon. If you prefer a slower outing, ask whether the private guide can shorten another stop and give you more time here.
That flexibility is one of the strongest reasons to choose a private tour. The schedule is still full, but your group has a better chance of adjusting the balance between photographs, swimming, and transport than it would on a large shared excursion.
Lagoa do Amâncio finishes the route among the dunes
Lagoa do Amâncio lies among the dunes and has several tents around it. The water is not described as clear as Lagoa do Paraíso, but it is suitable for swimming.
This difference is worth noting. Lagoa do Amâncio is not simply a second version of Lagoa do Paraíso. Its setting among the dunes gives it a separate character, while the nearby tents suggest a more serviced stop. You get about an hour here, and admission is listed as free.
The lagoon is a fitting final stop because it combines swimming with the dune setting that makes this region so distinctive. If you are tired by the end of the day, you can treat it as a final bath rather than forcing yourself to spend equal time at every location.
The route information names Dunas do Amâncio as part of the detailed tour, so you should expect the dunes around the lagoon to be part of the final portion of the outing. The exact order can vary, and confirming the sequence will help you plan your expectations.
Choosing between a Hilux, buggy, or quad
You choose the vehicle when booking, and the options suit different kinds of outings.
A Toyota Hilux 4×4 van carries up to four people. For a full day with several stops, this is likely the most practical choice for a group that wants room and a more enclosed ride. The supplied details do not promise air conditioning or specific seating arrangements, so ask the provider if those points matter to you.
A buggy also carries up to four people. It gives the outing a more open, informal feel, but the details do not specify weather protection or luggage capacity. That makes it worth discussing before you select it.
A quad carries up to two people. It is the smallest option and will not suit a group of four traveling in one vehicle. If you choose quads, confirm how a group larger than two will be arranged.
The choice changes the feel of the tour as much as the route does. I would choose the Hilux for comfort and group convenience, the buggy for an open-air ride, and a quad only when the smaller capacity works for your party.
What the $200 price really means
The price is $200 per group of up to four people. That is an important distinction. Four people splitting the cost pay about $50 each before entrance fees, while one or two people pay more per person.
The price covers a private tour, but the supplied details identify admission as extra at Lagun Beach, Buraco Azul, and Lagoa do Paraíso. Admission is listed as free at the Sloth Tree, Preá Beach, and Lagoa do Amâncio. The information does not specify a fee for Pedra Furada.
For a full private route lasting roughly five to seven hours, the group rate can be good value when shared by three or four people. You are paying for a dedicated vehicle, a local guide, and a route that reaches several places in one day. It is less compelling for a solo visitor or a couple unless privacy and convenience matter more than the lowest possible price.
The changing duration is the one pricing detail I would clarify. The overview says approximately five to six hours, while the detailed east-coast description says six to seven hours. Ask which version applies to your booking and whether all seven stops are included.
The guide service and what the ratings suggest
JeriTur Oficial provides the activity. The experience has a 5 out of 5 rating from 55 ratings, with 100 percent recommending it. Those figures point to a consistently positive experience, though they cannot tell you exactly how much time your own group will spend at each stop.
The clearest praise focuses on the guide’s manner. The guide is described as professional, polite, patient, and attentive to the places included in the booking. That matters on a route with many stops, because clear communication and patience help keep the day pleasant when the schedule shifts.
No guide’s personal name is provided, so you should not expect a named-guide guarantee when booking. You can ask for the guide’s name and confirm the vehicle choice in advance if those details are important to you.
Confirmation is provided at booking. Service animals are allowed, and most people can participate. Since this is a private activity, your group is the only group taking part.
Who should book this Jericoacoara tour?
I would recommend it to a small group that wants to see many sides of the area in one outing. Four friends or family members can make the group rate particularly attractive, and the private format gives you more control than a shared bus or mixed group.
It also suits you if you want a mix of famous sights and swimming stops. Pedra Furada and the Sloth Tree provide the postcard moments, Preá Beach adds the coast, and the Blue Hole and lagoons provide time in the water.
The tour is less suitable if you want to spend a full day at one beach or lagoon. The route is packed, and the one-hour stop pattern favors variety over long relaxation. It may also be less comfortable for anyone who does not enjoy extended vehicle travel between several attractions.
You can cancel for a full refund if you do so at least 24 hours before the start time. Changes or cancellations made within 24 hours are not accepted for a refund, and the cut-off follows local time.
Should you book the Paradise Lagoon tour?
Book it if you want an efficient, private introduction to Jericoacoara’s east coast and your group can share the $200 cost. The combination of Pedra Furada, the Sloth Tree, Preá Beach, Buraco Azul, Lagoa do Paraíso, and Lagoa do Amâncio gives you a broad day with plenty of variety.
Before paying, confirm three details: the exact duration, whether Pedra Furada and all seven stops are included, and the admission charges for the paid attractions. Choose the vehicle carefully, too. With those points settled, this is a strong choice for a small group that prefers a flexible private outing to a slow day at one lagoon.
FAQ
Where does the Paradise Lagoon tour begin and end?
The tour begins in Jericoacoara, Jijoca de Jericoacoara, Ceará, Brazil, at 9:30 a.m. It ends back at the meeting point.
How long does the tour last?
The duration is listed as approximately five to six hours in one description and six to seven hours for the detailed east-coast route. Confirm the exact timing when booking.
How much does the tour cost?
The price is $200 per group of up to four people. Admission fees at some attractions are not included.
Which vehicle can I choose?
You can choose a Toyota Hilux 4×4 van for up to four people, a buggy for up to four people, or a quad for up to two people.
Is this a private tour?
Yes. Only your group participates in the activity.
Which stops may be included?
The detailed route includes Pedra Furada, the Sloth Tree, Preá Beach, Lagun Beach, Buraco Azul, Lagoa do Paraíso, and Lagoa do Amâncio.
Are entrance fees included?
Admission is listed as free at the Sloth Tree, Preá Beach, and Lagoa do Amâncio. Admission is not included at Lagun Beach, Buraco Azul, or Lagoa do Paraíso.
Can I cancel for a full refund?
Yes, if you cancel at least 24 hours before the experience starts. Cancellations or changes made less than 24 hours before the start time are not accepted for a refund.
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